Photorealistic 3d renderings are characterized mainly by good lighting techniques. We at Jintu designs have developed our own style over the years, we have experimented with different basic architectural rendering techniques in the past by reading books, attending technical training centers, online education and of course through our best critics, you, our valuable customers.
A senior architect once told me that "while it is good to emulate great CG artists, developing ones own rendering technique is still the best, this way our work will readily be recognizable from the others". This is what we did exactly. (You will see how our own rendering style in the interior and exterior rendering pages)
Not all views will have the same shades and shadows, sometimes we are tasked to draw renderings according to their taste but our style is still evident on all of them. Combination of ideas helps speed up work with the best result.